Goya Foods: A Wonderful Company

Contact Your Elected Officials

There are those who are born to love and to build . . .

The premier source for authentic Latino cuisine, Goya Foods is the largest, Hispanic-owned food company in the United States. Founded in 1936 by Don Prudencio Unanue and his wife Carolina, both from Spain, the Goya story is as much about the importance of family as it is about achieving the American dream.

Goya

Founded in 1936 by Spanish immigrants, Goya Foods, Inc. is the largest Hispanic-owned food company in the United States and the premier source for authentic Latin cuisine. Combined with authentic ingredients, robust seasonings, and convenient preparation, Goya provides consumers with over 2,500 high-quality and affordable food products from the Caribbean, Mexico, Spain, Central and South America.

Goya has fostered a longstanding history in leading the culinary culture of Latin cuisine in the United States while solidifying its position as an iconic symbol beginning in New York City. The company’s commitment to excellence is the cornerstone of Goya’s popular credo, “If It’s Goya, It Has To Be Good”. The result of this simple, yet deeply resonant pledge is the evolution of Goya Foods as a leader in the Latin American food industry and a trusted American brand.

Don Prudencio Unanue & his wife Carolina

The history and story of Goya are as much about the importance of family and values as it is about achieving the American dream and helping to cultivate the Latin culture in the United States. In 1936, Don Prudencio Unanue and his wife Carolina, immigrants who first migrated to Puerto Rico from Spain, started Goya in a small storefront on Duane Street in Lower Manhattan. Driven by the belief that there was a growing consumer market for high-quality, fresh-tasting, Latin foods, the Unanues catered to local Hispanic families by distributing authentic Spanish products including olives, olive oil, and sardines.

Goya Brooklyn, 1970

As the Hispanic population grew in New York and throughout the United States, Goya’s product line and facilities expanded as well. The company relocated from Lower Manhattan to Brooklyn in 1958, until it established its current headquarters in New Jersey in 1974. In 2005, Goya launched a 10-year strategic plan and invested $500 million in a global expansion, designed to reach new consumers and strengthen the Goya brand worldwide. From 2014 – 2016, Goya opened five new state-of-the-art manufacturing and distribution centers in Texas, California, Georgia and New Jersey to meet consumer demands for Goya products. In total, the company now boasts 26 facilities throughout the United States, Puerto Rico, Dominican Republic and Spain, and employs over 4,000 worldwide.

Goya manufacturing and distribution center, Puerto Rico

Through impeccable marketing strategies, tactics and insightful research, Goya has positioned its diverse product lines as a reputable brand among both the Hispanic market and mainstream consumers, generating $1.5 billion in annual sales. Once only sold in bodegas, mom & pop specialty stores to now, national club stores like Costco, Sam’s Club, and BJ’s Wholesale, Goya Foods can be found in aisles across the nation. The evolution and success of Goya Foods have demonstrated the company’s strength and brand power within the Hispanic market and its crossover into mainstream America.

Central American products

Goya has always strived to be a company of passionate people that care about making a difference in the community. In 2018, Goya was ranked #2 as a leading U.S. food brand for its social influence and community support, according to TotalSocial rankings. Through Goya Gives, Goya supports nearly 300 charitable endeavors, programs, scholarships, and events, and donates millions of pounds of food to local food banks and shelters, especially during times of natural disasters such as Hurricane Maria in Puerto Rico, Superstorm Sandy, and Hurricanes Harvey and Irene. In 2017-2018, the company launched the ‘Can Do’ campaign to benefit Feeding America and donated over 1.5 million pounds of food to families in need across the country. In 2011, President Barack Obama honored Goya for its continued success and commitment to the Hispanic community, the only company to ever be honored by the President. In 2012, Goya collaborated with First Lady Michelle Obama and the USDA to launch the MyPlate/ MiPlato campaign. Goya recognizes the important role businesses play in leading the way for environmental change, and is the largest user of solar energy among Hispanic owned food and beverage companies, ranking as one of the top corporate solar users in the U.S. food and beverage industry.

Goya Foods remains firm in its goal of being the brand of choice for authentic Latin cuisine while retaining its family-oriented approach to its consumers and its roots in the culinary traditions of Hispanic communities throughout the world. For more information, please visit Goya.com

GOYA® Family Bond Grows Tighter During COVID-19 Crisis

CEO of Goya Foods, Robert Unanue: “We’re all truly blessed to have a leader like President Trump”

Visit the Goya website for fantastic products and recipes

The Thinking Conservative
The Thinking Conservativehttps://www.thethinkingconservative.com/
The goal of THE THINKING CONSERVATIVE is to help us educate ourselves on conservative topics of importance to our freedom and our pursuit of happiness. We do this by sharing conservative opinions on all kinds of subjects, from all types of people, and all kinds of media, in a way that will challenge our perceptions and help us to make educated choices.

The Choices We Make

Death and disagreement are inevitable. Love and hate are choices. We will all die. Before we do, what choices will we make?

Elon Musk Speaks at Unite the Kingdom Rally

Tommy Robinson held rally, with Elon Musk appearing virtually, calling attention to leftist politicians who allow foreign immigrants to invade England.

Doxed Democrats Are Getting Fired Left and Left

Not a misprint because a title of “left and...

Hold Up, Feds, Without Federalism, There Is No USA

Federalism is essential to governing the U.S., yet the federal government is undermining it by bribing states to implement unnecessary federal programs.

A Widow Inspires The World

Erika Kirk moved the nation with her speech two days after her husband’s assassination, vowing to continue his mission and grow Turning Point USA.

Parents Sue Character.AI for Allegedly Leading Kids to Sexual Abuse, Suicidal Behavior

Parents allege in three lawsuits that Character.AI’s chatbots sexually abused their children and drove them toward suicidal thoughts and behavior.

Tyler Robinson Makes First Appearance in Court, Faces Capital Murder Charge in Charlie Kirk Assassination

Tyler Robinson remained motionless throughout his first court appearance on capital murder and other charges after the shooting death of Charlie Kirk.

Trump to Appeal Ruling Allowing Fed Governor Lisa Cook to Keep Her Job

The Trump admin will appeal a three-judge panel’s ruling that prevents the president from firing Federal Reserve Governor Lisa Cook.

Charlie Kirk’s Alleged Murderer Confessed Shortly After Shooting, Messages Show

The man accused of murdering conservative influencer Charlie Kirk confessed to the killing in text messages, authorities said on Sept. 16.

Rubio Says US Visa Revocations Underway After Charlie Kirk Death Celebrations

SoS Marco Rubio said foreign nationals who made celebratory comments over Charlie Kirk’s assassination will have their U.S. visas revoked.

Trump Supports Designating Antifa a Terrorist Organization

President Trump said he would support designating the antifa movement a terrorist organization in the wake of Charlie Kirk’s assassination last week.

US Conducts Strike on Another Drug Boat From Venezuela: Trump

Three people were killed in a U.S. strike on a Venezuelan drug boat, President Donald Trump announced on Sept. 15.

Trump Signs Memo Targeting Direct-to-Consumer Pharmaceutical Advertising

President Trump signed a memo to ensure drug ads give fair, balanced, and complete information to protect and inform American consumers.
spot_img

Related Articles

Popular Categories

MAGA Business Central