Online Marketplace for Companies Supporting Conservative Values to Go Public

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A โ€œparallelโ€ online marketplace aiming to provide a solution for Americans who want to shop with businesses aligning with conservative values is looking to go public.

Colombier Acquisition Corps, a publicly traded acquisition company, has announced plans to merge with online marketplace PublicSq, according to a June 30 press release. โ€œWe have witnessed the pronounced need for the values of Main Street to be represented on Wall Street. PublicSq provides that solution for an emerging parallel economy full of patriotic consumers that are ready to spend their money with companies that respect and share their values,โ€ said Michael Seifert, the Founder and Chief Executive Officer of PublicSq.

The U.S. Securities and Exchange Commission (SEC) has declared the registration statement of the merger on Form S-4 as effective. Colombier intends to hold a special meeting of stockholders on July 19.

After closing the deal, the combined company will be renamed โ€œPSQ Holdingsโ€ and will go public, trading on the NYSE under PSQH and PSQH WS symbols. The business combination agreement is expected to close in Q3, 2023.

โ€œWeโ€™re grateful for the community of over a million and counting freedom-loving Americans who are registered on our platform as members and the over 55,000 business vendors that have joined us,โ€ Seifert said. PublicSq was launched as an app in October 2021.

According to Omeed Malik, the CEO and chairman of Colombier, PublicSq has โ€œrecognized and actedโ€ on the disconnect between the priorities of large corporations and the needs of patriotic Americans.

โ€œWith the tremendous growth of its digital platform, it is clear that Michael and his team are just getting started. We are thrilled to be supporting them on this journey.โ€

In an interview with Fox News in April, Seifert said that PublicSq has โ€œgrown exponentially.โ€ He called the patriotic, traditionally valued, constitution-loving American citizens โ€œthe largest unaddressed market in the world.

โ€œThere are so many entities that, for whatever reason, decided to cater to messaging that only attracts 10 percent of the country when thereโ€™s a massive cohort of 100-plus million Americans feeling like their values have been left in the dust.โ€

Byย Naveen Athrappully

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