Why Netflix and Paramount Are Trying to Buy the Warner Bros. Empire

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Netflix is looking to expand its content library, while Paramount has proposed acquiring the entire Warner Bros. business.

Warner Bros. Discovery said on Feb. 17 that it will resume negotiations with Paramount Skydance after securing a seven-day waiver from Netflix, providing both sides time to resolve what the entertainment empire called “deficiencies” in Paramount’s bid for the iconic film and TV studio.

Negotiations have been intense for the past two months.

In December, Warner Bros. agreed to sell most of its assets—mainly the film studio and HBO—to the streaming titan for $82.7 billion. Paramount initiated a hostile takeover bid, proposing to purchase the entire business for $108.4 billion.

Paramount and Netflix have since amended their proposals multiple times. Warner Bros. executives say, however, that the Netflix acquisition would be preferable for shareholders. Paramount will now have until Feb. 23 to submit its “best and final offer” in the race for the legacy company.

The fierce bidding war for the century-old business is largely driven by its expansive and prestigious intellectual property portfolio and the strategic streaming leverage it offers, say experts.

‘What’s Up, Doc?’

Founded in 1923 by brothers Albert, Harry, Jack, and Sam Warner, the company became one of the world’s largest film studios, fueled by its early adoption of synchronized sound in motion pictures.

Its long production history—and various mergers and acquisitions—has allowed Warner Bros. to amass a major IP portfolio spanning a spectrum of media.

“The assets in Warner Bros. Discovery are so powerful,” Eric Clark, portfolio manager and CIO at Accuvest Global Advisors, said in an emailed note to The Epoch Times.

On the movie front, the studio owns the rights to the DC universe (Batman and Superman, for example), “Game of Thrones,” “The Lord of the Rings,” “Dune,” and “The Matrix.“ It also enjoys access to an enormous library of classic films, including ”Casablanca,“ ”The Maltese Falcon,“ ”Citizen Kane,“ and ”Gone With the Wind.”

Since Warner Bros. owns HBO, the company controls several hit television series, including “The Sopranos,” “Curb Your Enthusiasm,” “The Wire,” and “Succession.” Even in the world of animation, Warner Bros. possesses “Looney Tunes,” “The Flintstones,” “Tom and Jerry,” the DC Animated Universe, and the Cartoon Network.

By Andrew Moran

Read Full Article on TheEpochTimes.com

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